Privacy Policy

Use of Personal Information: Swflorida.travel is the sole owner of the information collected on www.swflorida.travel. swflorida.travel collects information from our users at several different points on our website through cookies, log files, and/or third parties to create a profile of our users. To protect your privacy, swflorida.travel does not sell or trade personally identifiable information that visitors voluntarily provide in any registration or contest submission. This personal information is used to better understand visitors’ use of the swflorida.travel site, which helps us provide stronger content and functionality appropriate to visitors’ needs. We do not share your profile with other parties.

Log Files: Like most standard website servers, we use log files. This includes Internet Protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp and number of clicks to analyze trends, administer the site, track user movement in the aggregate and gather broad demographic information for aggregate use. IP addresses, etc. are not linked to personally identifiable information.

Tracking Clicked Links: In order to create a better electronic community, we track patterns of use in the emails we send out. We note which links are clicked in our email communications to tell us what areas are of most interest to our opt-in recipients. We may use this information to better personalize the content and promotions that we send you in future mailings. A “referrer” is the information passed along by a Web browser that references the Web URL you linked from and is automatically gathered by our Web server. This information is used to identify broad demographic trends that may be used to provide information tailored to your interests. You will not be personally identified from this information.

Communications from the Site: Members of the site will occasionally receive newsletters, information on services or special deals. Out of respect for the privacy of our users we present the option to not receive these types of communications. Please see the Opt-Out Policy section. If a user wishes to subscribe to our newsletter, we ask for contact information such as name and email address. Out of respect for our users’ privacy we provide a way to opt-out of these communications. Please see the Opt-Out section.